Resource library

A field library for a closer look at your market.

Practical guidance for the questions, evidence and handoffs behind the work.

In development · Interactive examples use fictional data
FIELD NOTES / TikTokData
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A TikTok Shop product research checklist.

A practical checklist for category scope, source quality, observed changes and follow-up verification.

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8 resources

Field notesStart with a better question.TikTokData / Field library
Field notes

A TikTok Shop product research checklist.

A practical checklist for category scope, source quality, observed changes and follow-up verification.

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Field notesStart with a better question.TikTokData / Field library
Field notes

How to build a TikTok creator research shortlist.

A practical creator-research structure for relevance, source examples and the questions to verify directly.

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Fictional worked exampleSee the decision.TikTokData / Field library
Fictional worked example / Fictional scenario

A focused category, with the evidence kept close.

Is the product appearing in distinct, relevant use cases?

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Fictional worked exampleSee the decision.TikTokData / Field library
Fictional worked example / Fictional scenario

A smaller creator shortlist, with a reason for each name.

Which content examples demonstrate a relevant product use case?

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Fictional worked exampleSee the decision.TikTokData / Field library
Fictional worked example / Fictional scenario

Six new mentions. What actually changed?

Is the observation broad or concentrated in one part of the sample?

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Practical templateA useful structure.TikTokData / Field library
Practical template

A TikTok Shop product research template.

Keep product identity, content observations and commercial facts to verify in separate parts of the same note.

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Practical templateA useful structure.TikTokData / Field library
Practical template

A creator evaluation sheet for a more useful shortlist.

A CSV worksheet for candidate rationale, content context and the questions to verify before outreach.

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Workflow comparisonKeep the work connected.TikTokData / Field library
Workflow comparison

A focused market record vs an unstructured product list.

Compare the steps, responsibilities and tradeoffs of a manual process and the proposed workflow. No measured savings or product availability are implied.

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Useful before any software

A smaller set of questions, with the evidence attached.

Use the guides and planning files with your own permitted sources. Examples are fictional and do not represent available product processing, live platform coverage or customer results.

A focused first version

A smaller watchlist. A clearer next step.

Bring a category and a research question. Agree the sources and boundaries before a pilot.

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